Relaxed family portrait taken on location

What to wear

What to wear for a family photoshoot

Coordinate the palette, do not match the garments. Two or three colours across the whole family, with at most one pattern. Dress the children in what…

In short: Coordinate the palette, do not match the garments. Two or three colours across the whole family, with at most one pattern. Dress the children in what they will not fight — comfort determines how long the session lasts. Layers for London weather.

What works for a family shoot specifically

Colour. Two or three colours across the whole family, chosen from what people already own. Lay everything on a bed together before the day — clashes are obvious in a pile and invisible in a wardrobe.

Fabric. Anything a child will tolerate for an hour. Stiff collars, itchy wool and new shoes end sessions early, and no styling decision survives a child who wants to go home.

Footwear. Shoes that have been worn before. New shoes plus a park equals twenty minutes of complaint.

The thing that ruins frames. Identical outfits. Matching white shirts and jeans reads as a uniform and dates the photograph to whichever decade it was taken in. Coordinate the palette, vary the garments.

Two rules that hold everywhere

  • Steam it the night before — creases are the most expensive thing in any retouching bill and the cheapest to prevent.
  • Bring options and decide on set, where you can see the light and the background rather than guessing at home.

Next step

See if a session makes sense

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