Data · Updated June 2026

London Photoshoot Costs: By the Numbers

Every published price in one chart

The photography market hides its numbers. This page doesn't. Every figure below is published, dated and checkable — the same data that powers the cost calculator (full sources on the methodology page).

London studio hire — published £/hour (2026)£35Soif E8£5969 Drops S E1£60Arch SE5£63Street eq. E8£72tyx N7£9469 Drops L E1

The benchmarks (London, 2026)

Cost lineNumberNote
Fashion photographer, hourly£300/hrincl. 1 full look + 10 retouched photos
Wedding photographer, hourly£350/hrcoverage by the hour
Additional look£100lingerie quoted separately
Studio hire, hourly£35–£946 real studios, chart above; full days £475–£1,100
Makeup & hair, per shoot£200–£550~£250 typical mid-market
Retouched photos per shooting hour~10delivery 7–10 working days
Personal branding, half-dayfrom £60015–25 finished images

Three worked examples

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Common questions

What are typical photoshoot costs in London in 2026?

Photographer £300–350/hour (fashion includes 1 look + 10 retouched photos), studio hire £35–94/hour at real London studios (full days £475–1,100), makeup £200–550, extra looks £100 each. A 2-hour studio shoot with makeup and 2 looks totals roughly £1,070.

Where do these numbers come from?

From published sources collected in June 2026: each studio's own rate pages (Soif, Street, 69 Drops, Arch, tyx, KITSCH), Mariya Harley's published pricing, and London market listings — documented on the methodology page and re-checked quarterly.