
What to wear
The studio removes context, so clothing carries the whole frame. Strong silhouettes, solid colours or one deliberate texture. Bring more looks than…
In short: The studio removes context, so clothing carries the whole frame. Strong silhouettes, solid colours or one deliberate texture. Bring more looks than for a location shoot — changes are fast in a studio and the light does not move.
Colour. With no location to carry the frame, clothing does everything. Solid saturated colour or a single strong texture. Avoid anything close to the background tone — grey on grey seamless is the most common first-studio mistake.
Fabric. Structure photographs well under controlled light: wool, denim, leather, heavy cotton. Thin jersey reads as flat because there is no environmental light to give it shape.
Footwear. In frame for every full-length shot, and studio floors are usually unforgiving white — scuffed soles show.
The thing that ruins frames. Bringing three outfits to a studio day. Changes are fast and the light does not move, so a studio booking rewards more looks than a location shoot, not fewer.