
Photoshoot ideas
A corporate set is judged on consistency first and personality second. The whole job is building one repeatable lighting setup and then getting a real expression out of thirty people in four minutes each.
In short: A corporate set is judged on consistency first and personality second. The whole job is building one repeatable lighting setup and then getting a real expression out of thirty people in four minutes each.
Teams that need thirty consistent headshots in one day, and individuals who need one that does not look like it was taken against a grey gradient in 2011.
The set has to look like a set. Mark the floor and do not move the camera between people.
The same people photographed in the actual workspace, for press and speaker use. Fifteen minutes each.
Websites crop differently from LinkedIn. Almost every corporate set is short of one or the other.
Room for text beside the subject, so marketing can use the frame as a banner rather than only as an avatar.
Two expressions per person: one straightforward, one warmer. Different teams need different registers.
Staggered, at different heights, in a real space.
Hands, screens, tools. They fill the same website the headshots live on.
Camera height, background, lens and light recorded so the next person matches. Sets fall apart at the first new hire.
A room with one large window and space to put the subject two metres from the background. Meeting rooms with glass walls are the hardest — reflections everywhere and no control. Book a corner, not a boardroom.
Photographing thirty people against whatever wall is free, so the set does not match. Allowing two minutes each, which guarantees stiff frames. And using overhead office lighting, which is the least flattering light in the building.
Four to five minutes per person once the setup is built, plus an hour to build it. Thirty people is a comfortable day, not an afternoon.
Solid mid-tone colours with structure at the shoulder, no logos, and nothing that matches the background exactly. Send the brief a week in advance.
Record camera height, lens, distance, background and light setup at the first session. Without that written down, the set diverges within a year.