Professional headshot photographed in natural window light

Photoshoot ideas

Corporate headshot photoshoot ideas

A corporate set is judged on consistency first and personality second. The whole job is building one repeatable lighting setup and then getting a real expression out of thirty people in four minutes each.

In short: A corporate set is judged on consistency first and personality second. The whole job is building one repeatable lighting setup and then getting a real expression out of thirty people in four minutes each.

Teams that need thirty consistent headshots in one day, and individuals who need one that does not look like it was taken against a grey gradient in 2011.

1. One background, one light, everyone

The set has to look like a set. Mark the floor and do not move the camera between people.

2. Environmental version for leadership

The same people photographed in the actual workspace, for press and speaker use. Fifteen minutes each.

3. Vertical and horizontal of every person

Websites crop differently from LinkedIn. Almost every corporate set is short of one or the other.

4. Space on one side

Room for text beside the subject, so marketing can use the frame as a banner rather than only as an avatar.

5. A relaxed frame and a formal frame

Two expressions per person: one straightforward, one warmer. Different teams need different registers.

6. Team frames that are not a line

Staggered, at different heights, in a real space.

7. Detail frames of the workplace

Hands, screens, tools. They fill the same website the headshots live on.

8. A written brief for future joiners

Camera height, background, lens and light recorded so the next person matches. Sets fall apart at the first new hire.

Where to shoot it

A room with one large window and space to put the subject two metres from the background. Meeting rooms with glass walls are the hardest — reflections everywhere and no control. Book a corner, not a boardroom.

Choosing a location, in order

  1. Meaning first. Somewhere you actually go beats somewhere photogenic you have never been — it shows in how you stand.
  2. Light second. Open shade or low sun; never overhead midday light on faces.
  3. Logistics third. Two locations within a short walk is realistic in two hours; three means the travel eats the session.
  4. Permissions. Most London parks are fine for a small personal shoot; commercial work in managed estates and some royal parks needs a permit — ask before planning around one.

The mistakes that cost the most

Photographing thirty people against whatever wall is free, so the set does not match. Allowing two minutes each, which guarantees stiff frames. And using overhead office lighting, which is the least flattering light in the building.

More on corporate headshot shoots

How long does a team headshot session take?

Four to five minutes per person once the setup is built, plus an hour to build it. Thirty people is a comfortable day, not an afternoon.

What should employees wear for corporate headshots?

Solid mid-tone colours with structure at the shoulder, no logos, and nothing that matches the background exactly. Send the brief a week in advance.

How do we keep new joiners consistent?

Record camera height, lens, distance, background and light setup at the first session. Without that written down, the set diverges within a year.

Next step

See if a session makes sense

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