Which photoshoot do you actually need?
Fashion Lookbook
You have a collection or a set of looks, and you need them photographed with enough consistency that they sit together on a page and enough variation that nobody scrolls past.
Which photoshoot do you actually need?
You have a collection or a set of looks, and you need them photographed with enough consistency that they sit together on a page and enough variation that nobody scrolls past.
A half-day — up to four hours — with creative direction and a moodboard agreed in advance, multiple looks, 20+ retouched images, in the W14 studio or a London location. From £600.
You are photographing garments or a collection rather than a person's professional identity, and you need range. Lookbooks live or die on pacing: full length for the cut, mid for the styling, close for the fabric. Four hours is what it takes to get that rhythm across several looks without rushing the changes.
Steam everything the night before — creases cost more in retouching than they do in ironing. Bring the accessories you are unsure about; deciding in front of a mirror on set is faster than deciding in advance. Sequence the looks from lightest to darkest so the light setup moves in one direction rather than back and forth.
If you are pricing this hourly instead: fashion work is £300 per hour and that rate already includes one full look and ten retouched photographs. Each additional look is £100. Studio hire in London runs £35–£180 per hour depending on the space, and makeup and hair sit between £200 and £550, averaging about £250. The cost calculator adds this up for your specific combination.
The quiz asks 7 questions and each answer adds weight to one or more of 6 outcomes. This page is the one your answers weighted highest; the alternatives were Personal Branding Session, Brand Content Day, UGC Pieces, Model Portfolio / Editorial Portrait and Hotel & Venue Content. Where two outcomes score closely the honest answer is that either would work, which is why every outcome is readable from the list below rather than hidden behind the quiz.
Scoring runs in your browser and nothing is sent anywhere.
Next step
Send me the date and a sentence about what the pictures are for.